How Lucia Jordan Built Wild Hearts Romance to Lift Up Indie Writers


How Lucia Jordan Built Wild Hearts Romance to Lift Up Indie Writers


If you write passionate romance, you likely know the name. Since 2012, Lucia Jordan has been a trailblazer in the digital romance revolution. She has penned hundreds of captivating contemporary titles, generated millions of downloads, and even earned a nod from Women's Health magazine for her hit novel Rock Hard.

But while the world sees the bestseller lists and the five-star reviews, they often miss the bigger story. Lucia did not just build a backlist. She built a lifeboat.

When Lucia helped launch Wild Hearts Romance over a decade ago, the landscape was different. Indie publishing was the wild west. Authors were struggling to be seen, fighting against stigmas surrounding mature romance, and trying to navigate a market that was constantly shifting.

Lucia realized early on that success should not be a solo journey. She believed that the appetite for unapologetic, escapist romance was massive, too big for just one author to satisfy.

Rising Tides Lift All Boats

Lucia’s vision for Wild Hearts Romance was simple: For Authors, By Authors.

She wanted to create a platform that did not just sell her books, but one that understood the unique struggles of the genre. She knows the panic of a disabled ad account, the frustration of a flagged cover, and the grind of the daily word count.

That's why Wild Hearts exists today, not just as a publisher, but as a partner.

Because our founder is an active, writing author, our company DNA is different.

  • We Champion New Voices: Lucia is committed to finding up-and-coming talent and giving them the platform she worked so hard to build.
  • We Navigate the Market Together: We understand the nuances of marketing high-passion romance because we've been doing it for over a decade.
  • We Believe in the Genre: Like Lucia, we are unapologetic escapists. We believe contemporary romance is a powerful, valid, and necessary genre.

The Future of Wild Hearts Romance

Lucia often says that romance authors are stronger together. When one of us hits the bestseller list, it brings new readers into the genre, and eventually, those readers find your books.

Whether you are sipping tea in your garden gazebo, Lucia’s favorite spot for inspiration, or furiously typing during your lunch break, know that you have an ally in Wild Hearts Romance. We are here to keep the industry growing, keep the stories coming, and ensure that every hungry reader finds their next unforgettable obsession.

See how we can help your romance book get discovered with affordable promotions on our popular newsletter and social media.