Kindle-to-Apple Expansion Partnership
The Wild Hearts Romance legacy partnership: the original deal that's been helping independent authors grow for more than 10 years running.
This partnership is designed for in indie authors who are established on Kindle and want to expand their existing back-catalog to a new audience on the world’s 2nd largest ebook retailer behind Amazon: Apple Books.
Why partner with us on Apple Books?
Apple Books is a unique ecosystem where scale, catalog history, and operational expertise directly impact discoverability and sales. Wild Hearts Romance has been publishing indie romance authors on Apple Books since the very beginning (when it was still called "iBooks.") Partnering with us plugs you into an established publishing engine with 300+ titles, proven relationships, and a system built to make your books visible.
Apple Books Rewards Longevity & Catalog Depth
Apple Books’ merchandising and search algorithms favor publishers with large, consistent catalogs. A single author uploading one book is far less likely to gain traction than a publisher who has:
- 12+ years of sales history
- 300+ existing titles driving traffic and cross-promotion
- Relationships with Apple’s merchandising team
Wild Hearts Romance already has that momentum. By joining forces, your book benefits from the algorithmic lift that comes from being part of a catalog that Apple recognizes as established, consistent, and reliable.
Professional Publishing Operations
Formatting and metadata aren’t just technical details, they’re the difference between a book that looks amateurish and one that feels like a bestseller. Our publishing operations team:
Formats EPUBs to Apple’s exacting standards (avoiding upload rejections and hidden errors)
Optimize metadata so your book shows up in the right searches (tropes, subgenres, niches)
Link your book into the existing WHR ecosystem of 300+ titles so it gets more “also bought” cross-promotion
Sales Momentum Through Proven Systems
Books on Apple Books tend to perform better when they’re not isolated “one-offs” but part of a publisher’s ongoing promotion cycle. At Wild Hearts Romance we:
- Run newsletter promotions to a 55,000+ romance reader base
- Cross-promote across multiple new and backlist titles
- Invest in ad spend (recoupable) to drive launch-day visibility, which is crucial for triggering Apple’s recommendation engine
Author Advantage Without the Heavy Lifting
By partnering with Wild Hearts Romance, you:
- Skip the trial-and-error of figuring out Apple’s quirks.
- Gain instant credibility from being published under a recognized brand with a track record of Apple Books bestsellers.
- Keep focus on what you do best, writing, while our team handles the metadata, formatting, distribution, and operations.